Once your ERGs are planted and structured.

It’s time to help them grow.

This phase focuses on keeping engagement high, supporting ERG leaders, and measuring progress for long-term sustainability.

Give your ERGs what they need to function smoothly and confidently.

  • Provide ongoing resources

    • Offer meeting rooms, digital collaboration spaces, and small budgets for activities.

      • Example: Reserve a monthly conference room for each group.

  • Make tools easy to access

    • Upload templates, agendas, event-planning checklists, and discussion prompts to a shared folder.

      • Example: Create a “LEAF ERG Toolkit” in SharePoint or Google Drive.

  • Maintain open communication

    • Schedule monthly or quarterly check-ins with ERG leaders and HR or leadership partners.

      • Example: A quick 20-minute check-in on Zoom each month to align on goals.


Celebrate Progress: Recognition fuels motivation and shows the organization that ERGs matter.

  • Highlight milestones

    • Example: Create goal charts and publish in a public forum when a group has reached their goal.

  • Share wins publicly

    • Include ERG accomplishments in newsletters, team meetings, or Slack channels.

      • Example: Post a photo recap of the Advocate Community Clean-Up Day.


Measure and Sustain: Keep ERGs strong by tracking progress and adapting over time.

  • Track participation and engagement

    • Use simple tools like Microsoft Forms, Google Sheets, or HR dashboard reports.

      • Example: Log attendance at events to see which topics attract the most interest.

  • Run quarterly feedback surveys

    • Ask what’s working, what needs improvement, and what members want next.

      • Example: Send a 5-question survey with “What should we add next quarter?” included.

  • Integrate ERG efforts into organizational goals

    • Connect ERG activities to retention, leadership development, training, or community outreach goals.

      • Example: Link the Lead learning tours to professional development requirements.

  • Keep momentum high

    • Rotate fresh topics, invite guest speakers, or introduce seasonal themes.

      • Example:

        • Summer: “Growth Season” with outdoor volunteer events

        • Fall: Leadership mini-series

        • Winter: Wellness workshops and year-end reflection sessions